Mondays might stink, but at least you can count on a new scent-sational Hagley Vault post waiting for you. This photograph from our collection of DuPont Company External Affairs Department photographs (Accession 2004.268) was taken at New York World's Fair, held in Flushing Meadows, Queens.
Text associated with the image reads "Out of the chemist's laboratory comes fragrance that never knew a flower. Here Miss Eileen Leonard compares manmade perfume with a true floral aroma at the DuPont 'Wonder World of Chemistry' exhibit at the World's Fair. The chemist is explaining how science creates delicate scents from coal tar or vegetable oils."
DuPont's External Affairs Department was responsible for all company advertising, publicity, and public affairs for E.I. du Pont de Nemours & Company, a chemical company more commonly referred to as the DuPont Company. The department was created on January 1, 1986, by the merger of the Marketing Communications and Public Affairs departments. However, the department's roots goes back to 1911, when the Advertising Division of the Sales Department was created.
The collection consists of departmental photograph reference files covering a wide array of the company's activities. It is a comprehensive resource for images showing manufacturing processes, DuPont Company industrial plants and office buildings, aerials and exteriors, employee group and individual executive portraits, and product shots. The bulk of the images date from the 1940s through the 1990s. Only a small portion of the collection has been digitized.
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