"What do you want to do for lunch today?"

"Oh, I dunno. Something normal"

We're sharing this miraculous little concoction from ca. 1963 today as an apertif to our one of our newest collections in process, a historical archive from the renowned advertising agency of Batten, Barton, Durstine & Osborn Inc. (BBDO). The records cover the entire span of BBDO's existence, beginning with its founding as the George Batten Company in 1891. You can read more about this collection and what we're doing to make it accessible to researchers by clicking this link.

William Henry Radebaugh (1909-1996), was a public relations executive at the DuPont Company for over twenty years. He wrote, produced and directed many films about the company during his tenure there and for several years after his retirement.He began his career in public relations and in 1942, founded and was executive director of, the South Jersey Manufacturer's Association in Camden, New Jersey. Radebaugh then took a position at the DuPont Company as a public relations consultant in 1952. He later became the Director of Public Relations for the Textile Fibers Department.

This #WorkerWednesday, we're making a visit to the Camphor Plantof E.I. du Pont de Nemours & Company's Chambers Worksfacility.

The site, located on the Delaware River in Deepwater Point, New Jersey, was established by the DuPont Company in 1892 for the purpose of manufacturing gunpowder. Between then and when it closed in 2018, the site was used to develop, manufacture, and store a wide variety of chemical products, including Kevlar, nylon, Freon, leaded gasoline, and uranium processing for the Manhattan Project.

Camphor, an aromatic compound produced from the wood of camphor producing plants, or synthetically derived from turpentine, is a versatile product used in mothballs, embalming fluids, perfumes, medicinal products and, in the early years of the plastics industry, as a plasticizer used in the manufacturing of celluloid and plastic lacquers.

March 23rd is National Agriculture Day, and has been since 1973, when the date was established alongside its sponsor, the Agriculture Council of America. But prior to National Ag Day, we had u2018Tommy Looks at Farming', a ca. 1962 comic produced by the B.F. Goodrich Companyto inform young people about "the vital role of agriculture in our health, economy, and security" and, of course, the importance of B.F. Goodrich Company products to that system.

This comic is Pam 2017.0810 in Hagley Library's Published Collections, and is included in a collection of other promotional comic books in our Digital Archive. The items in this digital collection offer a selection of the promotional comic books held in our collection.

This #MotorMonday finds a new kind of car at the end of the rainbow; the Nash 600. This model was the first mass-produced American car featuring unibody construction. Pioneered by European manufacturers like Lambda in the early 1920s, unibody construction consisted of a manufacturing design in which the body of the vehicle, its floor plan, and its chassis all form a single structure. This allowed for a lighter vehicle with better fuel economy, as well as a vehicle that was able to absorb crash impacts more safely for passengers.

This approach to automobile construction would later become common among American automobile manufacturers, as would seat-belts, which Nash begin including in 1949, making them an early adopter of this technology as well. Nash's innovative 1936 u2018Bed-in-Car' system, however, yet remains to achieve the widespread acclaim of its other achievements.